Performance Measurement and Balanced Scorecard at Alfa Romeo

Requirements:

1. Develop a balanced scorecard for Alfa Romeo to measure performance across financial, customer, internal process, and learning & growth perspectives.

• Identify key performance indicators (KPIs) for Alfa Romeo's financial perspective, such as return on investment (ROI) and profitability ratios.
• Define customer-related KPIs for Alfa Romeo, such as customer retention rates and service satisfaction scores.
• Recommend strategies to align Alfa Romeo's balanced scorecard with its corporate strategy and improve overall performance measurement.