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Personas are fun to create, but behind the fun needs to be real data! In order to create a buyer persona, you need to interview

Personas are fun to create, but behind the fun needs to be real data! In order to create a buyer persona, you need to interview at least five potential customers for your venture idea that you believe are somewhat similar. Each interview can be as short as 10 minutes, but you need to find out the following:

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