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Pizza Port, a craft brewing and pizza chain in southern California, manufactures thin-crust pizzas and offers one free pint of beer with the purchase of
Pizza Port, a craft brewing and pizza chain in southern California, manufactures thin-crust pizzas and offers one free pint of beer with the purchase of four large pizzas. What would you advise Pizza Port's owners not to do to craft a strategy that will enhance its future profits? Question 11 options: Establish a distribution plan to set up more rapid pizza and beer delivery than any other rivals in the region, Devise a social media marketing plan that aims at mass customer segments, providing them with updates on new releases of beer, attractive advertisements, and offers on products. Implement a diversification plan that aims at eventually adding regions outside of southern California to its existing line of products. Chart an acquisition plan that aims at rebranding and creating franchises with local smaller-scale pizza restaurants and craft beer taprooms that seek funding and offer attractive locations. Create a sales plan that aims to enhance initial sales and market penetration with low prices based on high operational costs.
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