please extensively answer each question in regard to Sport Marketing and Sponsorship Sales.

1. A) What do organizations hope to accomplish through a strategic sport marketing approach?

1. B) Why is it essential to understand the internal and external environments before setting goals and developing tactics?

2. A) What are the criteria for setting good objectives?

2. B) In what situations would a differentiation strategy be more appropriate? When would a focus strategy be most appropriate? When would a cost leadership strategy be most appropriate?

3. Why is it important to include a plan for implementation in your overall marketing plan?