please help me in answering the following questions from case study 7 of consumer behavior:

1 Compare and contrast a shopping centre with a

festival marketplace in terms of how consumers

experience each of these retail environments.

2 Discuss the reasons why consumers were

disappointed with the refurbishment in Powerscourt.

3 Suggest alternative strategies that the Powerscourt

management could have pursued when they carried

out the refurbishment.

4 Think of some examples of other retail or service

environments to which consumers may attach

personalized meanings, e.g. pubs, restaurants,

hairdressers and so forth. Then think of one that is a

favourite of yours and discuss what it means to you.