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Please read through the Mini - Case on Page 8 0 in the textbook. Answer the following questions: 1 . Make a list of the
Please read through the MiniCase on Page in the textbook. Answer the following questions:
Make a list of the key resources and capabilities Publix has.
From your experience with other grocery stores, which of these resources and capabilities are unique to Publix?
Which of the resources and capabilities would also be difficult or expensive for a competitor to imitate? In other words, which of them is likely to lead to a sustainable competitive advantage?
If you were a close competitor of Publix, what would be your competitive strategy? That is what could you do to be successful even with Publix in your market?
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