Please select ONE company that has made a successful transition in becoming a global presence in another country.

Answer the following questions:

1- What type of business are they? What product do they sell?

2-What is the importance of marketing in a global economy?

3-Did the product has universal demand?

4-Were there any obstacles while entering another country? What were they?

5-How did they create a global brand?

6-Did the company have to make any modifications to their product? How?

7-What is the importance of market research?

8-What was the benefit for the company to become a global business?

Please present your findings in a research paper format (3-5 pages)