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Posters.com is a small Internet retailer of high-quality posters. The company has $770,000 in operating assets and fixed expenses of $163,000 per year. With this

Posters.com is a small Internet retailer of high-quality posters. The company has $770,000 in operating assets and fixed expenses of $163,000 per year. With this level of operating assets and fixed expenses, the company can support sales of up to $4,900,000 per year. The companys contribution margin ratio is 12%, which means that an additional dollar of sales results in additional contribution margin, and net operating income, of 12 cents.

Required:

1. Complete the following table showing the relation between sales and return on investment (ROI).

2. What happens to the companys return on investment (ROI) as sales increase?

  • Required 1
  • Required 2

Complete the following table showing the relation between sales and return on investment (ROI). (Round your percentage answers to 2 decimal places.)

Sales Net Operating Average Operating ROI
Income Assets %
$4,400,000 $365,000 $770,000 %
$4,500,000 $770,000 %
$4,600,000 $770,000 %
$4,700,000 $770,000 %
$4,800,000 $770,000 %
$4,900,000 $770,000 %

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