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Principles of Marketing The market for instant noodles is very intense in Bangladesh. There are more than 10 local and multinational brands that are competing
Principles of Marketing The market for instant noodles is very intense in Bangladesh. There are more than 10 local and multinational brands that are competing following a competitive pricing policy. But, surprisingly because of huge demand every year, new companies are entering the market and you also want to enter the market with a new brand. Now your task is to create a Marketing plan for your new product. You are required to cover two parts of the plan, such as: 1. Strategic Plan (Covers Target market, positioning & Differentiation) and 2. Tactical marketing Plan (Covers marketing mix)
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