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Product Looking at the labels, describe the target market each brand is trying to attract. Think of age groups and psychographics (beliefs, values, lifestyles) these
Product Looking at the labels, describe the target market each brand is trying to attract. Think of age groups and psychographics (beliefs, values, lifestyles) these target markets would have. Product How many flavors does each brand offer? Product List other products the company makes Product What is the slogan? Product Does the company identify its top flavors? If so, list the most popular flavors.\fPromotion Does the website offer any coupons? Promotion Does the company provide a tour of its facilities? Take one tour of each company. Rate the tour from 1-5 Promotion Does the website include recipes?\fPlace Where are the dairies that make the ice cream located? Place What type of stores are these products sold in? Price How much does each product cost? use shoprite in Montgomery to check. Use the non-sale price Promotion Strengths Strengths How did you like the website? From a customer perspective who wants to learn Weaknesses Weaknesses more about the brand and what they're consuming, list strengths and weaknesses of each
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