Product	Product Contribution (% of selling price)	Company Contribution (%: total annual contribution divided by total annual sales)	Position in Life Cycle
Notebook computer	30	10	Decline
Palmheld computer	30	50	Introduction
Hand calculator	50	40	Maturity

Part 2

Identify possible strategies for the

notebook computer.

(Mark all that apply.)

A. Consider terminating production

B. Attempt to develop an improved product

C. Attempt to innovate high-volume production

D. Develop supplier and distribution systems

Part 3

Identify possible strategies for the Palmheld computer.

(Mark all that apply.)

A.Increase capacity

B.Consider terminating production

C.Modify and improve the production process

D.Develop supplier and distribution systems

Part 4

Identify possible strategies for the hand calculator. (Mark all that apply.)

A. Attempt to innovate high dash volume production

B. Improve cost control for profitability and market share

C. Consider terminating production

D. Attempt to develop an improved product