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PROFIT MAXIMIZATION TUTORIAL Jackson Ltd has forecast annual demand for its Jumping Jack trampolines to be 5 000 units at the current selling price of

PROFIT MAXIMIZATION TUTORIAL Jackson Ltd has forecast annual demand for its Jumping Jack trampolines to be 5 000 units at the current selling price of N$200 per unit. For every N$20 change in selling price it expects that demand will change by 500 units. Material and direct labour costs of the trampolines are N$120 per unit. Overheads at different volume levels are forecast to be: 2 000 units: Total overheads = N$210 000 4 000 units: Total overheads = N$300 000 6 000 units: Total overheads = N$390 000 Required: Calculate the selling price and volume that will maximise profits from the trampoline, and the profit that will be achieved at this selling price and volume.

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