Question
Provide (1) an example showing how a strategy of related diversification benefited both companies and (2) an example showing how a strategy of related diversification
Provide (1) an example showing how a strategy of related diversification benefited both companies and (2) an example showing how a strategy of related diversification did not benefit both companies. On balance, is related diversification a wise move for a corporation?
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1 Example of Related Diversification Benefiting Both Companies Company A Johnson Johnson JJ JJ is a prime example of successful related diversificatio...
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Strategic management an integrated approach
Authors: Charles W. L. Hill, Gareth R. Jones
9th edition
538751061, 978-0538748568, 538748567, 978-0538751063
