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Q)Firm D and F belong to a fast food industry. Firm D's agreement to give Firm F the rights to use D's proprietary rights for
Q)Firm D and F belong to a fast food industry. Firm D's agreement to give Firm F the rights to use D's proprietary rights for a royalty fee paid by F to D. The above agreement would fall under ____.
franchising
joint venture
licensing
Stage model
Q) Setting the price just to cover the variable cost but not its fixed cost
Flexible pricing
cost plus pricing
incremental pricing
rigid pricing
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