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quantitative business analysis Visual Park is considering marketing one of its two television models for coming Christmas season: Model A or Model B. Model A

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Visual Park is considering marketing one of its two television models for coming Christmas season: Model A or Model B. Model A is a unique featured television and appears to have no competition. Estimated profits (in thousand dollars) under high, medium, and low demand are given below: Demand Medium High Low Model A Profit Probability 1200 900 500 0.2 0.2 0.6 Visual Park is optimistic about the TV Model B. However, the concern is that profitability will be affected if a competitor launches a TV model witch has similar features as Model B. Estimated profits (in thousand dollars) with and without competition is as follows: Demand Medium Low Model B with competition Profit Probability High 1200 0.2 900 500 0.3 0.5 Demand Medium Low Model B Without competition Profit Probability High 1600 1100 700 0.6 0.2 0.2 For planning purposes, Visual Park believes there is a 0.7 probability that its competitor will launch a TV model similar to Model B. Given this probability of competition, the director of planning recommends marketing the Model A. Using expected value, what is your recommended decision? The model you recommend is with an expected value of

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