QUESTION 15

Years ago in the overnight delivery business, providing package tracking capability gave some firms a competitive advantage. Now, all firms must offer this capability simply to be in this line of business. This is an example of ______________ becoming ____________ over time.

	A.	tactical implications; strategic
	B.	strategic implications; tactical
	C.	order winners; order qualifiers
	D.	profitability factors; productivity factors
	E.	order qualifiers; order winners