QUESTION 18 The Hayso company is a regional soda company in the Midwest. It started out making a handful of sodas like cola, diet-cola, orange soda, etc. Over the years, sales have decreased as new companies arrived and addressed a growing desire for specialty sodas. What is triggering the Hayo's soda company to reposition itself? a. product features and traditional service offerings b. new internal hiring policies and accounting systems c. competition and consumer trends QUESTION 19 Red Bull brands itself as the extreme drink for extreme living enthusiast. What type of common positioning strategy is it using? O a. anti-competition strategy Ob.business approach strategy c. best fit for the customer strategy QUESTION 20 Heinz Katchup decided in the early 2000s to introduce a fun new product targeted at children. They created and marketed the Heinz E2 Squirt product, which came in a squeezable bottle with a narrow tip for writing with the lastin'Green colored ketchup Soon Heinz added the colors orange, purple, teal blue and pink to the mix. It was initially successful but within a few years sales dried up and the product was retired. Which common type of reposition pitfall did they likely encounter .a. going a bridge too far O boverestimating the back to basics approach O coverpromising