Question
Question 2 (25 marks) A) Which form of research does not rely on direct interaction with people? Explain your answer (3) B)The above mentioned research
Question 2 (25 marks)
A) Which form of research does not rely on direct interaction with people? Explain your answer (3)
B)The above mentioned research takes three forms. Discuss in your own words these three forms and give examples of each. (20)
C. Cite one advantage and one disadvantage for using this form of research. (2)
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Consumer Behavior Buying, Having and Being
Authors: Michael R. Solomon
11th edition
978-0133451153, 133450899, 133451151, 978-0133450897
