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Question 2: Imagine you're a Marketing manager of Wal-Mart in charge of Asian-Pacific market. Now, Wal-Mart decides to enter the Indian market, considering the mentioned
Question 2:
Imagine you're a Marketing manager of Wal-Mart in charge of Asian-Pacific market.
Now, Wal-Mart decides to enter the Indian market, considering the mentioned given scenario, Answer the following questions:
- a) What marketopportunities in India are attractive?
- b) What obstacles willWal-Mart face if it opens stores in India?
- c) What can Wal-Mart doto overcome these obstacles?
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