Question 2'1{3.333333333 points] What advice would you offer to entrepreneurs on a limited advertising budget? 0 Buy the biggest magazine ad you can, even if it means you can only run it once. 0 Run smaller, less visible ads more frequently in the best medium for your target audience. (:1 Focus on television advertising. 0 Focus on radio advertising. Question 22 {3.3333 33 3 3 3 poi ntsJ What is the key to getting your message across? 0 Productivity Question 23 {3.3333 33 3 3 3 poi ntsl After sending a pitch letter, (:11 you should follow up with a telephone call to the reporter after four to six days. 0 you should resend the pitch letter if you do not get a response. 0 you should send the reporter a gift basket. 0 call daily until you are able to speak with a reporter. Question 24 {3.333333333 points] Which of the following can help you get a press release noticed by an editor or reporter? 0 Send flowers to the editor (:1 Send the press release on colored paper 0 Have a good reason to send the press release (:11 Provide a lengthy six-page description of your business Question 25 (3.333333333 points) The dollar value generated over decades of customer loyalty to your company is known as O brand equity. O viability. sustainability. O luck