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Question #3: A reputable FMCG company is holding its Annual Sales Conference onJuly1st, 2021for its fiscal year sales plan.The company is interested in launching new

Question #3:

A reputable FMCG company is holding its Annual Sales Conference onJuly1st, 2021for its fiscal year sales plan.The company is interested in launching new product beside its existing product lines.The new product will be novel in the history of the company.

1.Discuss the types of distribution channel that could be used to deliver this product toend consumer.

2.Among those types, what would be your preference to use a specific distribution channel typealso explain why?

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