Question
QUESTION 3 Topic: (Internal Analysis), Google LLC has been recognized as most powerful company in the world due to it market dominance, data collection and
QUESTION 3 Topic: (Internal Analysis),
Google LLC has been recognized as most powerful company in the world due to it market dominance, data collection and technological advantages in the area of artificial intelligence. Identify FIVE (5) Google's organizational competencies.
QUESTION 4: Topic: (Developing Future Orientation & Strategic Intent),
Explain FOUR (4) importance of forecasting in strategic marketing.
Kindly put the references for further reading
Thank you
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Advertising and Promotion An Integrated Marketing Communications Perspective
Authors: George Belch, Michael Belch
10th Edition
78028973, 978-0078028977
