QUESTION 34 purchase for most Budweiser is well-known for the use of humor in its ad campaigns for Bud Light Beer, seeking to entertain customers and provide positive associations with its beer. Budweieser believes that beer is an) consumers. O A. High-involvement OB. Low-involvement OC. Evoked need-fulfilling OD. Extended problem-solving O E. Social need-fulfilling QUESTION 35 When deciding where to eat lunch around Baruch College, Yuri always chooses between Chipotle, Dos Toros, Cava, and Just Salad. For Yuri, these four restaurants are part of the O A. Retrieval set OB. Universal set OC. Evoked set QUESTION 36 These days, consumers are concerned about artificial ingredients, so a lot of companies now make products such as granola bars that have natural ingredients. This shows that influence marketing. O A Social trends OB. Income OC. The political environment D. Demographics O E. Culture