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Question 5 Say Cheese limited produces three products. Recently, one of its suppliers has suffered from shortages of raw material. The details are as follows:-

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Question 5 Say Cheese limited produces three products. Recently, one of its suppliers has suffered from shortages of raw material. The details are as follows:- Selling Price Direct Material Direct Material 2 Variable Overheads Allocation of Shared Fixed Costs Profit Zoemini Instax Wide Polaroid per unit per unit per unit 125.00 95.00 100.00 60.00 35.00 55.00 35.00 10.00 30.00 10.00 35.00 20.00 15.00 40.00 20.00 5.00 -25.00 -25.00 Estimated Sales Volume in Units (Demand) 10000 12000 15000 Required: - a. Advice the managers which products should be manufactured, and which should be discontinued. (2 Marks) b. You have now learnt that 20 of Instax Wide fixed cost is a separable fixed cost, will this alter your recommendation? (2 Marks) c. Assume the business's fixed costs are all shared, not separable, and Direct Material 2 costs 5 per ml. You have been advised that due to a shortage of Direct Material 2 the business can only secure from suppliers a total of 80000 ml in the current year. Advise the business on a sales mix that will maximise its contribution and calculate this contribution profits. Numerically justify your recommended sales mix. (10 Marks) d. Assume the fixed costs are separable. The business plans to launch a new advertising campaign costing 10000. Calculate its expected profit for the upcoming year, the break-even volume and the margin of safety. (3 Marks) e. The advertisement agency has offered the business an option to pay a commission of 10 for each unit of sales, as opposed to a fixed annual fee of E10000. If the business accepts this offer, what will its expected profit, break-even volume and margin of safety be for the upcoming period? (3 Marks) TOTAL MARKS = 20

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