Question
Questions Answers 1.Which type of research design is appropriate for the following example? A company wants to discover if changing from mail advertisements to TV
Questions | Answers |
1.Which type of research design is appropriate for the following example? A company wants to discover if changing from mail advertisements to TV advertising will increase sales at its furniture stores. ____ | A.Symmetrical relationship B.Longitudinal C.Exploratory D.Convergent interviewing E.Cross-sectional study F.Projective technique G.Causal H.Critical incident I.Descriptive J.Quota matrix K.Trend stationary L.Reactivity response M.Within-groups |
2.Which type of research design is appropriate for the following example? The regional director wants to know which banking services are being offered by competitors in the region. ____ | |
3.Which type of research design is appropriate for the following example? The manager wants to know what the reasons are that customers buy from his shoe store. ____ | |
4.Which type of research design is appropriate for the following example? A consultant wants to know what the average level of patient satisfaction is for hospitals in a city. ____ | |
5.Which type of research design is appropriate for the following example? A car dealer wants to know if having one of their representatives call recent new car purchasers would increase the level of satisfaction customers feel with their purchase. ____ |
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