Question
Ray Ban is one of the most recognisable sunglasses brands. The following presents hypothetical information in regards to the receipt of a special order by
Ray Ban is one of the most recognisable sunglasses brands. The following presents
hypothetical information in regards to the receipt of a special order by this firm.
Ray Ban currently has capacity to produce 120,000 units per month which it sells for $170 per
unit. The typical cost to manufacture each pair of sunglasses is provided below:
Direct materials $40.00
Direct labour $20.00
Variable overhead $15.00
Fixed overhead $10.00
Ray Ban is currently operating at 98% capacity. Recently, Ray Ban was approached by a
national sporting team who was wanting to purchase 5,000 pairs of custom sunglasses for the
members of their team and support staff for $100 per pair. These sunglasses will include a
custom colour finish and case that will cost an extra $20.00 per unit. This special order will
need to be completed in the next month. If the special order is accepted, Ray Ban will need to
hire a temporary staff member to facilitate the relationship between the firm and the sporting
team. The cost associated with the staff member is expected to be $15,000 for the month.
Required:
1. Evaluate whether this order is acceptable on financial grounds. Ensure that your
answer is discussed and supported by relevant calculations/workings (3 Marks).
2. Identify and discuss at least three relevant qualitative factors that should be
considered in the evaluation of this special order (2 Marks).
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