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Read Beyond Meat, Inc. from the case book in the connect. Additional Resources Inside Beyond Meat, The Plant-Based Company Disrupting A Trillion Dollar Industry |

Read Beyond Meat, Inc. from the case book in the connect.

Additional Resources

Inside Beyond Meat, The Plant-Based Company Disrupting A Trillion Dollar Industry | NBC Nightly News

Beyond Meat CEO reacts to beef and pork shortages, talks 'real opportunity' this summer

Answer the following questions fully and submit them to this DropBox. (Do not forget you have been hired as a consultant to Beyond Meat. Hence, address the questions with a pearl of professional wisdom)

What is your assessment of the strength of the competitive forces Beyond Meat faces? Do a five forces analysis to support your answer. (250 words minimum)

What does a SWOT analysis reveal about Beyond Meats situation? (250 words minimum)

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