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Read Part 1 and Part 2 of ChapterCase 9 titled Little Lyft Gets Big Alliance Partners and beats Uber in Going Public available in Chapter
Read Part and Part of ChapterCase titled "Little Lyft Gets Big Alliance Partners and beats Uber in Going Public" available in Chapter of the textbook and answer the questions below
Describe the reasons Lyft entered strategic alliances with GM and Waymo. Are some reasons more important than others? Why or why not? Explain.
GM invested $ million in Lyft in What are some possible reasons GM entered an equity alliance with Lyft Are there any reasons GM would prefer Lyft over Uber as an alliance partner?
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