Recommend a positioning strategy for the platform based on the identified target audience and their needs.

Present a marketing plan

Present a comprehensive marketing plan that outlines the tactics and strategies your team would use to promote ABC Inc.$$s platform to the residents of Detroit.

Identify the appropriate marketing channels $($e$.$g$.$ social media, email marketing, local events$)$ and messages that will resonate with the target audience.

Identify additional opportunities for ABC Inc. to leverage their platform to fund other projects in Detroit and recommend strategies for expanding their reach.