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Referring to and applying the concept of 'country risk', identify and discuss examples in the case of how Ikea has encountered obstacles to new market
Referring to and applying the concept of 'country risk', identify and discuss examples in the case of how Ikea has encountered obstacles to new market entry.Make sure to first define 'country risk' and its associated examples, followed by an application of the concept to the case of Ikea and its attempts to enter new markets.
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