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Respond to the morally difficult marketing situations described below: You are interviewing a capable female applicant for a job as salesperson. She is better qualified
Respond to the morally difficult marketing situations described below:
You are interviewing a capable female applicant for a job as salesperson. She is better qualified than the men who have been interviewed. Nevertheless, you know that in your industry some important customers prefer dealing with men and you will lose some sales if you hire her. What would you do?
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