Return on investment (ROI) is a very popular measure employed to evaluate the performance of corporate segments because it incorporates all of the major ingredients of profitability (revenue, cost, investment) into a single measure. Under which one of the following combinations of actions regarding a segment's revenues, costs, and investment would a segment's ROI always increase? (CIA adapted) A. B. C. D. Sales Increase Decrease Increase Increase Equipment Decrease Decrease Increase Decrease Investment Increase Decrease Increase Decrease Multiple Choice Option A Option B Option D Optionc