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Review the below article (How Men's Wearhouse Used Apple's Passbook and Google Wallet to Increase In-Store Redemption By 10X). Based on the article and your

Review the below article (How Men's Wearhouse Used Apple's Passbook and Google Wallet to Increase In-Store Redemption By 10X). Based on the article and your findings, you will develop a Press Release.

Article to review:

http://www.forbes.com/sites/onmarketing/2015/07/25/how-mens-wearhouse-used-apples-passbook-and-google-wallet-to-increase-in-store-redemption-by-10x/(Links to an external site.)

Things to consider:

  • Make sure you answer the Who, What, Why, Where, When and How.
  • Some information will need to be fabricated; feel free to add in numbers, figures, fictitious quotes, locations, etc to make your press release seem real.

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