Review the LA Galaxy Video Case 12: Where Sports Marketing Is a Kick!

Video link;

https://www.viddler.com/embed/d53b6aa9/?f=1&autoplay=0&player=full&disablebranding=0

watch the video: kerin.tv/14e/v12-5(Links to an external site.) on page 351 and respond to the following questions:

2 Which of the seven elements of the service marketing mix are most important in the LA Galaxy marketing program?

3 How is promotion (advertising, personal selling, public relations, sales promotion, direct marketing) used by the LA Galaxy? Do these activities depend on the specific target markets?

4 How are social media integrated into the LA Galaxy's marketing strategy?

Your submission should be at least 300 words (not including reference list in word count), written in APA format (in-text citations and reference list), using at least one scholarly peer-reviewed source in addition to the textbook for this course. To be eligible to earn the most points on this assignment remember to answer the question that is asked and to base your answer on scholarly sources.

To be eligible to earn the most points on this assignment remember to answer the question that is asked and to base your answer on scholarly sources. In your classmate responses, remember to encourage further discussion. You can do this by asking a relevant question and/or introducing additional information. If you add information, remember to substantiate it with scholarly sources or to give context to your response by relating the specific experience on which you are basing your response.

The correct full-text reference is:

Kerin, R. & Hartley, S. (2019). Marketing. [VitalSource Bookshelf]. Retrieved from

https://online.vitalsource.com/#/books/1260809773/