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Roland Gumpert wishes to rent your racing circuit for one day to showcase his new creation, 2021 Roland Gumpert Nathalie. You, The Bugatti Circuit, have

Roland Gumpert wishes to rent your racing circuit for one day to showcase his new creation, 2021 Roland Gumpert Nathalie. You, The Bugatti

Circuit, have been approached by the car manufacturer and have discussed with them on the phone and by emails over the last few months. The

person you spoke with was not clear enough in explaining their project, and you hope that this meeting will clarify their needs. They are travelling

to France to negotiate with you in few weeks. Your usual daily rate is 100,000 EUR for the exclusivity. They have mentioned that they would like

the exclusive use on October 9, 2021, which is not a good date for you as Porsche has already rented the racing circuit for 4 days. Your aim is to

try to convince them to instead accept a date in September 2021. Also, the rule is to rent the racing circuit for a minimum of three days. However,

the car manufacturers mentioned a limited budget and you will have to decide if you may grant an exception.

Prepare this cross-cultural negotiation (Team, strategy, scenarios of the process) following the instructions on page 3. Instructions:

Your report should include the answers to the ALL below questions.

To prepare for the coming negotiation, you must discuss with your team the following 8 questions and write a report:

1. What are the underlying primary interests?

2. What are my target points and opening requests on these issues?

3. Who are the important constituencies to whom I am accountable?

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