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Roling Builders bulds 1,500-square-foot starter tract homes in the fastigrowing suburbs of Allanta. Land and laber are cheap, and corroebtion among developers is fierce. The

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Roling Builders bulds 1,500-square-foot starter tract homes in the fastigrowing suburbs of Allanta. Land and laber are cheap, and corroebtion among developers is fierce. The homes dre a Fioling Eulders would tike to eam a proft of 14% of tee varablo cost of each home nold. standard model, with any upgrades added by the buyer after the sale. Roling Buliderv' contr per developed sublot are as follows: Sirmiar homes offered by competing bulbers sall for $202,000 each. Astume the company has no forod costs. (Click the icon to vew the costs) Fead the reginments Requirement 1. Which approach to preirg should Roling Dulders emphasize? Why? Roling Buldere will need to emphasire : approsch to pricing because they are This means Rolling wil control over phong because the that hornes are stit compevion. Requirements Data table 2. Wi Roling Bulders be able to achieve as target profit levelo

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