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RS re tral Instructions: We have all experienced or witnessed events where criticism of a component of the marketing mix was deserved. Drawing from
RS re tral Instructions: We have all experienced or witnessed events where criticism of a component of the marketing mix was deserved. Drawing from these experiences explain a situation for each one of the components of the marketing mix where you felt improvement was warranted. Additionally, explain how you alter the companies' practices in order to better fit the sustainable marketing model. PRICE: Issue How to improve PRODUCT Issue How to improve: PLACE Issue: How to improve PROMOTION Issue: How to improve
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The four ps of marketing include productpriceplacepromotion These are the elements that need to be effectively foster and promote brands unique value ...
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Transportation A Global Supply Chain Perspective
Authors: John J. Coyle, Robert A. Novak, Brian Gibson, Edward J. Bard
8th edition
9781305445352, 1133592961, 130544535X, 978-1133592969
