Sales budgets are difficult to create yet drive all the other budgets!

Consider the following external considerations for Sales Budgets. 1) The state of the local and national economies. 2) The state of the industrys economy. 3) The nature of the competition and its sales volume and selling price.

Choose an industry you are interested in and a county (for example, Pet Food Stores in Fresno County). Analyze and discuss how the three external factors might impact specific business budgets.