Sam receives a call from the CFO at his listed audit client. The client is holding its annual industry update conference and seeking corporate sponsors. The CFO asks that KPMG be the primary sponsor this year. Which of the following statements is correct? KPMG can sponsor the event because KPMG routinely sponsors similar events hosted by other audit clients KPMG can be the primary sponsor of the event if the fee is immaterial to the audit client KPMG is not permitted to sponsor conferences or events hosted by audit clients KPMG can sponsor the routine event, but cannot be the leading or primary sponsor of the event and must pay the standard sponsorship fee