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Say IMAX wants to sell one of its movie theaters in Mexico to a local businessperson. IMAX is negotiating with a potential buyer: The buyer
Say IMAX wants to sell one of its movie theaters in Mexico to a local businessperson. IMAX is negotiating with a potential buyer: The buyer is offering a purchase price of USD 50 million. The buyer built a model, and calculated the NPV (business value) at USD 50 million by forecasting future cash flows and applying a discount rate of 12%. IIMAX agrees with the future cash flow projections, but wants to receive a higher price.
What different discount rate should IMAX suggest be used in the model?
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11%
13%
None of the above
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