Seattle Grace Hospital topic

Why we need for your new hospital program in your community.

What is the key data points you collected that support the need for the new program.

What is the chosen marketing strategy for your new program.

What is the targeted audience based on your market segmentation in previous assignments.

What is the specific message(s) you will use in your integrated advertising campaign.

What is the tasks and their order of importance needed to implement your marketing project plan. when and how you will evaluate your marketing project plan.

What is the projected timeline of evaluation.

What is the tools you will use to evaluate your plan.

What is the resources and data that will be used to determine success in your marketing project plan and new program.

What is the anticipated changes in the future, discuss how health care marketing strategies can change.

What is the external influences that may guide strategy changes.