Question
Select three ads that you see during this time that make claims about their product and/or services. Describe the ads and identify the claims being
Select three ads that you see during this time that make claims about their product and/or services. Describe the ads and identify the claims being made. Evaluate the evidence used to support those claims and discuss any underlying assumptions. Were the ads persuasive or not? Why / why not?
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Financial Accounting Tools for Business Decision Making
Authors: Paul D. Kimmel, Jerry J. Weygandt, Donald E. Kieso, Barbara Trenholm, Wayne Irvine
6th Canadian edition
1118644948, 978-1118805084, 1118805089, 978-1118644942
