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Sony has launched a new gaming console. The financial results for the first year are shown below. Income Statement for the Year Ended December 31,

Sony has launched a new gaming console. The financial results for the first year are shown below.

Income Statement for the Year Ended December 31, 2023:

  • Sales revenue: $5,000,000
  • Cost of goods sold: $3,000,000
  • Gross margin: $2,000,000
  • Operating expenses: $900,000
  • Depreciation expense: $300,000
  • Operating income: $800,000
  • Non-operating items: $50,000
  • Net income: $750,000

Balance Sheet as of December 31, 2023:

  • Assets:
    • Cash: $200,000
    • Accounts receivable: $900,000
    • Merchandise inventory: $700,000
    • Equipment (less accumulated depreciation): $1,500,000
    • Total assets: $3,300,000
  • Liabilities:
    • Accounts payable: $600,000
    • Notes payable: $800,000
    • Total liabilities: $1,400,000
    • Stockholders' equity: $1,900,000

Required:

  1. Calculate the ROI for Sony’s new gaming console.
  2. Sony’s headquarters has $300,000 available for investment, targeting an ROI of 15%. Calculate the new ROI if the funds are invested at an ROI of 20%.
  3. Evaluate the effect on ROI if the funds are invested at an ROI of 10%.
  4. Discuss the strategic advantages and potential risks of reinvesting in the new gaming console.

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