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SS Bakeries owns a chain of bread stores across the island. It recently decided to establish a long-term partnership with a charitable organization to distribute

SS Bakeries owns a chain of bread stores across the island. It recently decided to establish a long-term partnership with a charitable organization to distribute unsold bread at their stores to elderly living alone. Which promotion mix tools has SS Bakeries adopted?

1)

Advertising

2)

Public relations

3)

Sales promotion

4)

Personal selling

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