Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

Step 1 Picture yourself as a Senior Product Manager in your favorite industry.This could be high-tech, financial services, consumer products, electronics, automobiles, restaurants, food services,

Step 1

  • Picture yourself as a Senior Product Manager in your favorite industry.This could be high-tech, financial services, consumer products, electronics, automobiles, restaurants, food services, etc.
  • Choose an industry with which you are familiar.
  • Sit quietly and brainstorm with yourself about a possible new product idea.
  • This does not have to be completely original. It could be as simple as a new flavor of ice cream, a new feature on a hair dryer or a new color iPod/iPad.

Step 2

  • develop a post describing your new product idea.Be as specific as possible and provide as much detail as you can so that other's reading your post can understand your idea in sufficient detail so as to comment on it. Be sure to state who the product idea is targeted to, that is, who you expect to buy it.
  • How will the new product compare and compete with similar, currently available products? How can labeling and package design help?
  • Consider the labeling for the new product idea. What restrictions and legal requirements have to be fulfilled?
  • Consider the packaging for the new product ideas. If applicable, what sizes will be available? How will the packaging help the product to stand out? How will the packaging help prevent or deter theft?
  • Feel free to attach images to your post, or include links to similar products that might have similar characteristics to the new one you are developing.

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Marketing The Core

Authors: Roger A. Kerin, Steven W. Hartley, William Rudelius

5th edition

9780077517083, 78028922, 77517083, 978-0078028922

More Books

Students also viewed these Marketing questions