Step 2: Selecting the Channel of Communication: 4. Identify which Channel of Communication would be appropriate in the following situations: Text Video Conference E-mail Letter Social Media (Twitter, Facebook, etc.) Face to Face Memo Oral Presentation Making a personal connection with a large audience and training across a geographic area Confirming a meeting date Conveying a formal message Sending brief, impersonal, or routine messages Delivering bad news such as terminating an employee's employment Good way to redirect customer's attention to website or other form of communication Introducing a persuasive message when goodwill and credibility are important Providing information when a response is not required