Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

Stereo A company sets different prices for a particular stereo system in eight different regions of the country. The accompanying table shows the numbers of

Stereo

A company sets different prices for a particular stereo system in eight different regions of the country. The accompanying table shows the numbers of units sold and the corresponding prices (in hundreds of dollars).

SALES 420 380 350 400 440 380 450 420
PRICE 5.5 6.0 6.5 6.0 5.0 6.5 4.5 5.0

Shelf Space:

The marketing manager of a large supermarket chain would like to determine the effect of shelf space on the sales of pet food. A random sample of 12 equal-sized stores are selected with the following results:

STORE SHELF SPACE, X (FEET) WEEKLY SALES, Y (HUNDREDS OF DOLLARS) STORE SHELF SPACE, X (FEET) WEEKLY SALES, Y(HUNDREDS OF DOLLARS)
1 5 1.6 7 15 2.3
2 5 2.2 8 15 2.7
3 5 1.4 9 15 2.8
4 10 1.9 10 20 2.6
5 10 2.4 11 20 2.9
6 10 2.6 12 20 3.1

Home Video

A company that has the distribution rights to home video sales of previously released movies would like to be able to estimate the number of units that it can be expected to sell. Data are available for 30 movies that indicate the box office gross (in millions of dollars) and the number of units sold (in thousands) of home videos. The results are as follows:

MOVIE BOX OFFICE GROSS ($ MILLIONS) HOME VIDEO UNITS SOLD MOVIE BOX OFFICE GROSS ($ MILLIONS) HOME VIDEO UNITS SOLD
1 1.10 57.18 16 9.36 190.80
2 1.13 26.17 17 9.89 121.57
3 1.18 92.79 18 12.66 183.30
4 1.25 61.60 19 15.35 204.72
5 1.44 46.50 20 17.55 112.47
6 1.53 85.06 21 17.91 162.95
7 1.53 103.52 22 18.25 109.20
8 1.69 30.88 23 23.13 280.79
9 1.74 49.29 24 27.62 229.51
10 1.77 24.14 25 37.09 277.68
11 2.42 115.31 26 40.73 226.73
12 5.34 87.04 27 45.55 365.14
13 5.70 128.45 28 46.62 218.64
14 6.43 126.64 29 54.70 286.31
15 8.59 107.28 30 58.51 254.58

QUESTION 1:

Home Video: Run a regression. What is the incremental increase in video units sold that we expect to see in response to every $1 million in box office gross?

a.4.33

b.76.53

c.7,000

d.1856

QUESTION 2:

Which of the following is corrrect?

a.For every additional foot of shelf space, we expect to see an increase in sales of $7.40 (in other words, 0.0740 * $100).

b.For every additional foot of shelf space, we expect to see a decrease in sales of $7.40 (in other words, -0.0740 * $100).

c.For every additional foot of shelf space, we expect to see a decrease in sales of $68.40 (in other words, -0.684 * $100).

d.For every additional foot of shelf space, we expect to see an increase in sales of $68.40 (in other words, 0.684 * $100).

QUESTION 3:

Stereo: Using the SPSS file assigned to this quiz, run a regression. What is the p value for the overall regression?

a..001

b..051

c..000

d.1.00

DATA SET SPSS:

SALES PRICE Shelf_Space Weekly_Sales_Hundreds_of_Dollars Box_Office_Gross Home_Video_Units_Sold
420.00 5.50 5.00 1.60 1.10 57.18
380.00 6.00 5.00 2.20 1.13 26.17
350.00 6.50 5.00 1.40 1.18 92.79
400.00 6.00 10.00 1.90 1.25 61.60
440.00 5.00 10.00 2.40 1.44 46.50
380.00 6.50 10.00 2.60 1.53 85.06
450.00 4.50 15.00 2.30 1.53 103.52
420.00 5.00 15.00 2.70 1.69 30.88
#NULL! #NULL! 15.00 2.80 1.74 49.29
#NULL! #NULL! 20.00 2.60 1.77 24.14
#NULL! #NULL! 20.00 2.90 2.42 115.31
#NULL! #NULL! 20.00 3.10 5.34 87.04
#NULL! #NULL! #NULL! #NULL! 5.70 128.45
#NULL! #NULL! #NULL! #NULL! 6.43 126.64
#NULL! #NULL! #NULL! #NULL! 8.59 107.28
#NULL! #NULL! #NULL! #NULL! 9.36 190.80
#NULL! #NULL! #NULL! #NULL! 9.89 121.57
#NULL! #NULL! #NULL! #NULL! 12.66 183.30
#NULL! #NULL! #NULL! #NULL! 15.35 204.72
#NULL! #NULL! #NULL! #NULL! 17.55 112.47
#NULL! #NULL! #NULL! #NULL! 17.91 162.95
#NULL! #NULL! #NULL! #NULL! 18.25 109.20
#NULL! #NULL! #NULL! #NULL! 23.13 280.79
#NULL! #NULL! #NULL! #NULL! 27.62 229.51
#NULL! #NULL! #NULL! #NULL! 37.09 277.68
#NULL! #NULL! #NULL! #NULL! 40.73 226.73
#NULL! #NULL! #NULL! #NULL! 45.55 365.14
#NULL! #NULL! #NULL! #NULL! 46.62 218.64
#NULL! #NULL! #NULL! #NULL! 54.70 286.31
#NULL! #NULL! #NULL! #NULL! 58.51 254.58

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Advertising Promotion And Other Aspects Of Integrated Marketing Communications

Authors: Terence Shimp, Craig Andrews

9th Edition

978-1111580216, 1111580219

More Books

Students also viewed these Marketing questions