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stions Save Su Test for Grade The Westchester Chamber of Commerce periodically sponsors public service seminars and programs. Ourrenty, promotional plans are under way for

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stions Save Su Test for Grade The Westchester Chamber of Commerce periodically sponsors public service seminars and programs. Ourrenty, promotional plans are under way for this your's program. Advertising omotive indude television, radio, and online. Audience estimates, costs, and manum med limitations are as shown 0 0 0 0 0 Constraint Television Radio Online Audience per advertisement 100,000 16.000 35.000 Cont per advertisement $1.500 1250 3650 Maximum media usage 10 24 14 To ensure a balanced use of advertising media radio advertisements must not exceed 50% of the total number of advertisement authorized. In addition, television should count for at least 109 of the total number tvertisement authorized (a) If the promotional budget limited to $18.400, how many commercial messages should be run on each medium to main contact your answer is to enter Ne of commercial Advertisement Alternatives messages Television Radio Online What is the location of the budget among the three media Advertisement Alternatives fudget Allocation Television Radio Ole What is the total audience reached (b) Uly how much would audience contact increase an extra 5100 were located to the promotional Round your answer to the nearest whole number O R E AD 351 AM 4200 Cost per advertisement Masina medias $1,500 $250 $650 10 24 14 To balanced use of advertising media, radio advertisements must not exceed 50% of the total number of the wholed. In addition, the account for a 10% of the total number of vertisements authorized (a) If the promotional budget is limited to $18.400, how many commercial messages should be fun on each medium to maximize towance contact your answer is entero No of commercial Advertisement Alternatives Television Radio Online What is the allocation of the budget among the three media? Advertisement Alternatives Budget Allocation Television Radio Online What is the total audience reached (b) By how much would audience contact increase if an extra 100 were allocated to the promotional budget Round your answer to the whole number Increase in odience coverage of approadmately on Koy Question of Suburi Test for Grading Same O

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