Question
Subject: Marketing Research Section C: QUESTION 2 (15 marks) What is a relationship between two variables, and how does a relationship help a marketing manager?
Subject: Marketing Research
Section C:
QUESTION 2 (15 marks)
What is a relationship between two variables, and how does a relationship help a marketing manager? Give an example using a demographic variable and a consumer behavior variable such as satisfaction with a brand.
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Introduction To Accounting And Finance
Authors: Geoff Black
2nd Edition
0273711628, 978-0273711629
