Sun City Boards, and the management challenges its owner, Tom Wilson, faces.

Tom started a business called Sun City Boards several years ago selling high-end surfboards on the West Coast. Last Dani had heard, the business was doing well.

"We did well the first couple of years, but things haven't been good for a while now. We're losing money, Tom.

Dani assures Tom that she is happy to help and asks him to send a few items over to prepare for a trip to visit his operations. "Just send me a copy of your current business plan, financial forecasts, and annual operating budget."

Tom can only send bank statements and invoices and doesn't have any of the other documents Dani's asking about.

The organization's problem: an obvious lack of planning that never bodes well for a business.

I'm stuck

I need advice, what strategic management steps he and Sun City Boards should take to develop and implement a new strategy The Environments and Strategic Management module of my text introduced several strategic planning tools to use at different stages of the strategic management process. I need to explain how it works and explain why it will be of value to Sun City Boards. I need to consider the tools described to assist with the Objectives and Analysis step of the strategic management process. I've selected SWOT analysis tools to explain to Tom Wilson. I need to describe the chosen tool and why I selected it. My essay must include three properly referenced and defined terms.I need to answer and address the following questions, What is the purpose of the tool? What conclusions will it help Sun City Boards draw? How does the tool work? How does it measure the relevant factors, or how does it derive importance from them? How will my selected tool align with other strategic steps in the process? When the analysis leads to a conclusion, how do you use the conclusion in the next step? What specifically does the tool NOT address? I'm encouraged to research my tool using reliable and properly cited Internet resources.